Nordic products now distributed by Silica

1 min read

Silica has signed a distribution agreement with Nordic Semiconductor. The agreement authorises Silica to sell and support the full range of ultra low power wireless solutions available from Nordic across Europe.

"We are excited to be partnering with Silica for our distribution across Europe. The technical and sales support they will offer our customers is vital as the connectivity market grows," said Morten Staale, Nordic's distribution sales manager for Europe. "Bluetooth low energy and wireless charging are focal areas for us. Silica has a proven track record in supporting customers in every stage of the design process, which, in this rapidly developing market, is crucial."

Mario Orlandi, president of Avnet Memec – Silica, said: "Silica, with its large engineering customer support team, is helping customers grow their business in a variety of electronics segments such as industrial, automotive and home automation. These segments are becoming increasingly connected and Bluetooth is a booming key technology for communications.Together with Nordic we can develop together new segments, going beyond the already successful consumer and wearable markets."