Embedded World: ARM to deliver opening keynote presentation

ARM's CTO, Mike Muller, pictured, will deliver the opening keynote presentation entitled 'Low-power Embedded Design – What next?'. In his keynote, Muller will elaborate how changes in the electronics industry have affected product development in the last 10 years. From that, he will describe the challenges to be faced in designing embedded systems over the next 10 years. In particular, he will discuss how the mobile industry has affected the hardware software value chain and the technology impact this will have on low power embedded devices. The keynote presentation takes place on 28 February from 1 to 2pm. As well as providing an insight into the next generation of low power, high performance embedded devices and enabling the 'Internet of Things', ARM will be hosting a number of presentations and classes to enable visitors to learn about developing and designing with ARM. The following events are available for Embedded World attendees: Day 1, 28 February 2pm to 3.30pm Class 7, Part I: ARM Cortex-A for industrial real time communication - Jens Stapelfeldt, Texas Instruments and Frank Walzer, Texas Instruments. 4pm to 6pm Class 7, Part II: ARM Cortex-A for industrial real time communication - Running an EtherCat Slave on an ARM Cortex-A8 processor- based MPU - Jens Stapelfeldt, Texas Instruments and Frank Walzer, Texas Instruments. Day 2, 29 February 11am to 11.30am Connecting microcontrollers to the Cloud - Simon Ford, ARM 1.30pm to 6pm Application programming with the new leading-edge Cortex-M4 processor - Stefan Grohmann, Hitex Development Tools. 2.45pm to 3.30pm Standardized RTOS API for Cortex-M series processors - Reinhard Keil, ARM. 4.15pm to 5pm Software development on the Cortex-A9 processor: challenges and solutions - Mark Onions, ARM. 4.30pm to 5pm A power efficient microarchitecture for embedded processing - Brian Jeff, ARM. 5pm to 5.30pm Developing advanced multimedia products using ARM multicore processors with Windows Embedded Compact 7 or Android - Nicolas Besson, Adeneo Embedded. Day 3, 1 March 9.30am to 10am Implementing USB on Cortex-M series processors - Matthias Hertel, ARM. 11.30am to 12pm Linux for ultra low power: Applications with Giant Gecko and Cortex-M3 processors - Robert Schwebel, Pengutronix. 1.30pm to 5pm MCU system design with RTOS and middleware components - Matthias Hertel, ARM. ARM can be located at stand 4-336.