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Tune into DAB potential

Digital Radio: a design strategy for product success. By Les Mable.

Success, in the electronics industry, is about seizing new product opportunities and making the most of them by satisfying the demands of potential customers. Everybody is on the lookout for the next 'big thing' that will capture the imagination of the public.

Digital Audio Broadcasting (DAB) or, in its popular form, Digital Radio, is such an opportunity. Although some 400,000 units have been sold in the UK, there remains a massive growth opportunity for new products that bring new functionality to digital radio.

But what is DAB? DAB, or Eureka 147, is a digital radio standard (ETSI EN 300 401) supporting both audio and data broadcasts. In addition to the UK, Eureka DAB also is found in Europe, as well as in Canada and parts of Asia. There are also test transmissions in China, Australia and South Africa.

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Author
Graham Pitcher

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