comment on this article

Applying the X factor

Less means more in the embedded computer industry. By Philip Ling.

Creating completely original designs today is a luxury few can afford. It isn't just the lack of time available – something to which all design engineers can relate – but it could be that the risk involved might be too great a burden for some companies to shoulder in today's fiercely competitive environment.

Of course, there will always be room for innovation, where commercial success rests as much with the idea as with its implementation. And here, hopefully, the pressure of faster design cycles will normally be relaxed, at least a little. For these designs, the ones taking their first tentative steps on the product life cycle, the pleasures of cost optimisation and production engineering are the least of the worries.

But for established product lines, where the hard work has been done, extending the product life cycle is often essential in order to maximise the return on the time and effort invested in it. This may come down to customising an existing design, or reusing an existing design in a different format. Often, the best bits of a number of proven designs can be reused to create a differentiated product but with low risk.

Click here to request this article by email

Graham Pitcher

Comment on this article

This material is protected by MA Business copyright See Terms and Conditions. One-off usage is permitted but bulk copying is not. For multiple copies contact the sales team.

What you think about this article:

Add your comments


Your comments/feedback may be edited prior to publishing. Not all entries will be published.
Please view our Terms and Conditions before leaving a comment.

Related Articles

Trust no-one

Over the past decade, concern has grown over hardware Trojans: malicious ...

Thermal evolution

Two years ago, a team of HP was faced with the challenge of getting more ...

Custom MMIC design

Plextek RFI CEO Liam Devlin discusses the technical and commercial ...

Between the layers

ZofzPCB is a free 3D Gerber viewer that allows designers to see inside the ...

Cloud Solver

Today, new technologies enter the market very, very quickly. For some of the ...

A digital revolution

The micro:bit Educational Foundation has been launched as a not-for-profit ...