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Rapid becomes Tektronix technical partner

The UK distributor, Rapid Electronics, has become a technical partner of Tektronix, a global supplier of test and measurement technology.

According to Rapid this extended partnership will mean that customers in the UK will benefit from easier access to solutions for their test and measurement requirements and more technical assistance from both the Tektronix and Rapid sales and engineering teams.

Rapid will be a technical and commercial point of contact for the Tektronix entry and mainstream product portfolio, as well as the extensive Keithley portfolio, with a focus on growing into busy engineering environments and continuing to work successfully in the education sector.

"Working closely with Rapid Electronics allows us to serve more customers and grow into more markets together, whilst at the same time positioning the Tektronix & Keithley brands strongly in the UK. Rapid’s experience in both the education and industrial sectors will be a benefit to us both." said Maria Heriz, Tektronix Vice President, Commercial Operations, EMEAI.

James Bates, Managing Director at Rapid said, “This announcement represents a significant moment in the development of our relationship with Tektronix, with whom we have worked closely for several years. Our customers will receive a high level of support before and after they have purchased a Tektronix or Keithley product from Rapid, especially in the areas of of technical troubleshooting and support. Our technical and sales team are all receiving extensive training from Tektronix and will be able to provide an excellent service for customers to help them get the best out of Tektronix test and measurement equipment”.

Image: Nick Tarling (second from left) from Tektronix is pictured with staff from Rapid, from left: Edward Keith, Business Development Manager for Education, Tom Lankester, Technical Account Manager, Louise Cayless, Sales and Marketing Director, and James Bates, Managing Director.

Author
Neil Tyler

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