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Future extends Maxim Integrated franchise sales agreement

Distributor, Future Electronics, has announced that it has agreed to an extension of its franchise sales agreement with Maxim Integrated Products.

Effective from January 1st, the extension of the franchise to EMEA (excluding Israel) forms part of a planned progression by Maxim Integrated to make Future Electronics a global supplier of its broad portfolio of power and analogue products. The franchise roll-out has been implemented in steps, starting with the Americas franchise in 2016, followed by an extension to cover Asia in 2018.

Maxim Integrated has a strong presence in many sectors of the analogue and power semiconductor market complementing Future Electronics’ strength in its core industrial, automotive, consumer, lighting, medical, and IoT markets. Manufacturers in these markets benefit from Future Electronics’ Complete Solution Design approach – a business model which draws on expertise and support to deliver outcomes in the analogue and power domains such as reducing energy consumption, implementing new sensing capabilities, or improving the signal integrity and data rate of communications interfaces.

Commenting Patrick Moore, managing director, Worldwide SMB Sales & Distribution of Maxim Integrated, said, “Future Electronics is playing an important role on the world stage by supporting design engineers on their journey through solution discovery, evaluation and adoption. Adding Future Electronics to our distribution network in EMEA provides complementary value to our strong existing channel and increases the product and supply chain support available to our customers throughout the region.”

Author
Neil Tyler

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